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Vera Clinic Surgical Medical Center

Handling full operational and marketing activities including marketing management, human resources, accounting and business development; Brand management including market positioning, corporate identity, website and marketing materials creation:

  • Building Vera Clinic brand identity, vision, mission, and corporate structure.
  • Developing marketing strategy in line with its objectives & positioning goals.
  • Monitoring market trends, research consumer markets and competitors’ activities to identify opportunities and key niches in the market.
  • Overseeing marketing and advertising activities to ensure consistency with corporate strategy.
  • Implementing ZOHO CRM system to manage the clinic leads and the sales process, and getting the most from our leads database.
  • Website and social media management through website creation and update (using CMS), social media content management and campaigns analysis.
  • Planning & implementation of monthly promotional campaigns on Facebook, Instagram and Google Adwords.
  • Measuring and reporting performance of all marketing campaigns, and assessing against goals (ROI and KPIs).
  • Setting up clinic’s price list and packages after implementing competitive analysis research and positioning the brand in the market.

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